With the Wayfarer Puffer, A$AP Rocky doesn’t just collaborate — he reshapes an icon. The legendary Ray-Ban Wayfarer, a timeless symbol of independence and style, is reborn as a sculptural, inflated statement piece. Blending hip-hop heritage, Italian craftsmanship, and avant-garde design, the Wayfarer Puffer marks a turning point for Ray-Ban as it reclaims its place […]
All Black Everything, with a Golden Touch
Named Blacked Out, the collab plays with contrasts: deep black lenses, bold frames, and golden accents. It’s raw and refined, made for those who command attention without saying a word.
Pure A$AP Energy
Style king A$AP Rocky brings his signature edge to every piece. The collection blends hip-hop roots, vintage elegance, and future-forward vibes. These aren’t just sunglasses — they’re a statement.
Ray-Ban Goes Luxe
This limited edition pushes Ray-Ban beyond its classic comfort zone. Far from casual Wayfarers, these frames are eye-catching power pieces — halfway between jewelry and high-fashion gear.
Bottom line?
Ray-Ban x A$AP Rocky is pure black brilliance. Already iconic — and about to flood your feed.
Further reading :
Ray-Ban Meta Display smart glasses: entering a new era of augmented vision
The latest smart glasses developed by Meta in partnership with Ray-Ban introduce a MicroLED display within the lens, a 12 MP camera, spatial audio, a voice-enabled AI assistant, and gesture-based control. This advanced wearable merges visual design with ambient computing, positioning eyewear at the heart of future human-machine interfaces. What exactly do the new Ray-Ban […]
Alain Mikli x Ray-Ban: the season’s most radical visual clash
Two visionaries of modern eyewear collide in a Fall/Winter capsule. A creative explosion where Alain Mikli’s graphic audacity meets Ray-Ban’s pop legacy, this collaboration redefines what optical design can be today. How did the Alain Mikli x Ray-Ban collaboration come about? The meeting between Mikli and Ray-Ban isn’t new. It began in the late 1990s […]
Ray-Ban Meta Gen 2: 8 Hours Battery, 12 MP Camera and Style
The Ray-Ban Meta Gen 2 smart glasses redefine the balance between fashion and technology. Announced at Meta Connect 2025 and now available in several markets, they deliver on three major promises: double the battery life, a sharper camera with 12 megapixels and 3K Ultra HD video, and a wider range of design choices. With a […]
Futuristic sunglasses: Ray-ban x Asap Rocky just changed the game
Futuristic sunglasses are no longer sci-fi fantasy — they’ve landed on the runway.Ray-Ban and A$AP Rocky just dropped the Next Generation collection at Paris Men’s Fashion Week, and it’s a bold leap into the future of eyewear. A$ap Rocky’s vision, straight from the future Forget everything you know about frames. The Ultra Wrap 001, 002, […]
Ray-Ban Lilo Stitch: the Disney collab lighting up summer
What happens when an eyewear icon meets an early 2000s legend? Ray-Ban teams up with Disney to drop a limited-edition collab inspired by Lilo & Stitch. The result? A sunny, nostalgic accessory that’s as fun as it is wearable. The classic Wayfarer, now with Disney attitude Ray-Ban’s signature Wayfarer gets a fresh twist. The limited-edition […]
Ray-Ban Wayfarer: From James Dean to Smart Glasses
Radical by design, embraced across generations, the Ray-Ban Wayfarer stands the test of time. From James Dean to Meta smart glasses, a look back at the iconic frame that became a global visual standard. Ray-Ban Wayfarer: A New Angle on Style Raymond Stegeman, designing for Bausch & Lomb, broke all the rules: gone were the […]
Kering x Google: the luxury answer to Ray-Ban x Meta
What if smart glasses became a fashion statement? That’s the bold — and ultra-stylish — bet Kering Eyewear is making by teaming up with Google. Together, they’re shaping a future where luxury and AI meet… with flair. A chic response to Meta While Ray-Ban and Meta are leading with camera-ready frames, Kering and Google are […]
