Danish eyewear brand ProDesign unveils its Fall/Winter 2025 collection under the slogan “Details define us.” Staying true to its DNA, the brand explores a refined take on design, balancing formal purity, technical precision, and subtle color work. What’s the guiding principle behind ProDesign FW25? The collection revolves around a central idea: detail as identity. Every […]
Sculptural impact
Photographed by Tyrone Lebon, Daria channels raw elegance. The oversized acetate mask she wears makes a statement right away: bold contours, strong design, no compromises.
A brand signature
This isn’t just eyewear. It’s identity. With thick temples and glossy enamel “ALAÏA” lettering, this piece affirms a confident presence. It’s the kind of accessory you wear to feel untouchable—sun-kissed and unapologetic.
Volume meets finesse
The balance between architectural volume and refined simplicity is spot on. Alaïa delivers a silhouette that walks the line between shadow and light, softness and edge.
