Danish eyewear brand ProDesign unveils its Fall/Winter 2025 collection under the slogan “Details define us.” Staying true to its DNA, the brand explores a refined take on design, balancing formal purity, technical precision, and subtle color work. What’s the guiding principle behind ProDesign FW25? The collection revolves around a central idea: detail as identity. Every […]
Blackfin is an Italian eyewear brand recognized for its expertise in titanium frames. Founded in Agordo, it maintains full local production and promotes an industrial model based on ethics, sustainability, and advanced craftsmanship.
What is the history and identity of Blackfin in the eyewear industry?
Blackfin's origins trace back to 1971, when Maria Pramaor opened a small eyewear workshop in Agordo, in the Italian Alps. In 1991, the company made a pivotal shift by specializing in titanium frames. The Blackfin brand was born from the desire to unite design, innovation, and fully in-house production in Italy. It now embodies the “Neomadeinitaly” concept—a synthesis of eyewear heritage and contemporary values.
What materials and aesthetic codes define Blackfin eyewear?
Blackfin frames are exclusively made from high-quality Japanese titanium, processed locally in Agordo. This material, chosen for its lightness, durability, and comfort, defines the brand’s technical DNA. Aesthetically, Blackfin eyewear features clean lines, precision finishes, and carefully curated colors, often achieved through natural oxidation or nickel-free treatments.
What collections and segments make up the Blackfin eyewear offering?
Blackfin offers a range of optical and sunglass collections for adults. The lineup includes minimalist designs and more expressive lines, all unified by the use of titanium. Some editions highlight technical innovation, such as screwless hinges or ultra-thin structures, aimed at the premium independent eyewear segment.
How does Blackfin design and manufacture its eyewear? Is there documented sustainability?
Design, manufacturing, finishing, and logistics are all performed in-house in Agordo. The “Neomadeinitaly” approach reflects a documented commitment to ethical and sustainable practices: local production, respect for the Alpine region, employee well-being, and short supply chains. Sustainability is ensured through full traceability, efficient resource use, and a human-scale industrial model.
Where and how is Blackfin eyewear distributed?
Blackfin eyewear is distributed through a selective network of independent opticians in Europe, North America, and Asia. The brand favors direct distribution or agent-based models, targeting trusted relationships with specialized professionals. It maintains a strong presence at major international eyewear fairs.
What is Blackfin’s market positioning in the eyewear industry?
Blackfin positions itself as a high-end Italian eyewear brand specializing in titanium frames, combining local expertise, cutting-edge technology, and strong human values.